Vantage Hospitality Group, Inc.
3300 N University Dr.
Coral Springs, FL 33065
Roger Bloss, CEO of Americas Best Value Inn, hated what he thought was an unfair relationship between hotel chains and their franchisees, so he reinvented it. Check out this CNBCvideo which explains how Roger broke the hotel franchising mold.
Vantage Hospitality Group's founders had a vision to develop a different hotel brand affiliation model - one that offered a better Return on Investment and more world-class services and resources, and put the decision-making power in the hands of its hotel owners. In 1999, this vision became reality with the launch of Americas Best Value Inn.
Vantage's innovative Freestyle® Brand Affiliation model offers hotel owners the best of both worlds - the resources of a hotel franchise and the freedom of a membership - and allows them the opportunity to be "In Business for Themselves, Not by Themselves." This concept has revolutionized the hospitality industry, as the award-winning Americas Best Value Inn brand has broken all growth records by expanding from a mere handful to roughly a thousand hotels in 12 years. Lexington by Vantage was conceived in 2005, premiering as the only membership brand in the midscale and upscale lodging segments. Hotel owners worldwide have embraced the Freestyle concept and Vantage's brands, with expansion also taking place in Canada, China, India, Indonesia, and South Korea.
Today, Vantage Hospitality Group is the 8th largest hotel company worldwide with over 1,000 hotels in just 11 years and has grown to include a broad spectrum of hospitality-related ventures. And the original Vantage partners are still overseeing their respective divisions, offering members stability and cohesiveness that have served as a foundation for their brands' growth.
HVS ranks Vantage's brands as the most affordable. Compare the value.